Apple Hardware and Software Reviews

How do you confirm to a industry dominated by Windows machines that Apple’s hardware and computer software are superior? You show it off. The target of the first Apple Stores was just that: Lure buyers in by enabling them play with Macs. Mac switches could play with new hardware, and possible switchers could ask questions, tryout programs, and surf the Web, all without plopping down a credit card.
Today, the stores’ vision remains to be the same. When you walk into a store, you’re greeted with the full range of Apple hardware: iMacs, MacBooks, Mac Pros, iPads, iPhones, iPods, and more. Even the signage is Apple-centric: The signboard for every single device on display consists of an iPad running an app that details every little thing you might want to know about that specific gadget. There’s even an on-screen press button to call a Specialist over if you have questions.
The Specialists are the blue-shirted stalwarts of the Apple Shop. They are from time to time accused of being too helpful-upon entering a store, it’s unusual if you aren’t greeted by at least two of them-but they’re not the typical hard-sell types. In fact, most staff will freely admit that they don’t earn a percentage; their wages are hourly. Instead, their passion appears really directed at helping buyers in need.
You can prevent the Specialists for all but the end buy if you’d rather check out on your own. And for smaller purchases, you can even waive the purchase discussion, assuming you get an iPhone 4 or 4S. The Apple Store app enables you to check out by basically scanning the product’s code with your device’s digital camera and then paying with your Apple ID (the same profile you use for iTunes).

iPad4, iOS6

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